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Gov. Heineman Encourages Participation in the Live Healthy Nebraska 100-Day Challenge

Press Release

Location: Lincoln, NE

Gov. Dave Heineman today encourages Nebraskans to register for the Live Healthy Nebraska 100-Day Challenge. This program offers friendly team competition in weight loss and physical activity minutes.

"Last year we had 8,283 participants from 130 Nebraska companies who lost a combined total of 34,000 pounds, and they logged more than 24 million minutes in total activity time, which averages about 32 minutes a day per participant," said Gov. Dave Heineman. "Programs like Live Healthy Nebraska are helping Nebraskans lead healthier lives. I want to encourage you to form your teams and sign-up today!"

Throughout the 100 days, teams of 2-10 people receive weekly motivational tips to guide them toward healthier nutrition and exercise habits. The participants periodically log their progress and can check their results on a leaderboard.

"Upon enrollment in the program, each participant receives a training T-shirt, an annual subscription to a healthy lifestyle magazine and access to a wealth of wellness resources," said Dave Mlnarik, Executive Director of the Nebraska Sports Council. "We encourage everyone to check with their employer first as many companies offer entry fee assistance and additional company incentives. We also encourage participants to challenge family, friends and neighbors to join them in pursuit of a healthier lifestyle."

Dr. Joann Schaefer, Nebraska's Chief Medical Officer, said, "I'm excited about this 100-day challenge because it is reinforcing the culture of wellness we are creating across the state, and a little friendly competition can really get people moving."

Registration information can be found at Live Healthy Nebraska is sponsored by Live Healthy America and the Nebraska Sports Council. Learn more at

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