Obama Praises TiVo for Helping Parents Easily Find Family-Friendly Educational Programming
U.S. Senator Barack Obama (D-IL) Tuesday praised TiVo Inc. for enhancing its KidZone initiative to help parents easily find and choose educational programming for their children.
"Just a few months ago, when I said that finding family-friendly content should be as easy as programming a TiVo, my comments were met with resistance from some industry groups," said Obama. "Fortunately, TiVo has proven just how easy it is to use technology to empower parents and help them find educational programming and block inappropriate shows with just the touch of a remote. I greatly appreciate TiVo's willingness to take the lead on this issue, and I sincerely hope others in the industry will soon follow."
TiVo KidZone creates an exclusive area within the TiVo service for subscribers to enjoy educational and family-friendly selections, while hiding all other content from view. TiVo KidZone allows parents to customize their children's television experience, easily implementing guidance from expert organizations and their own preferences. Any other programming, live or recorded, is only accessible with a password.