Environmental Stewardship - We have to be good stewards of the earth, because we can't buy a new one for our children if we damage this one beyond repair. Maine's natural resources, their beauty, diversity, and the quiet solace found in them are an important part of who we are. Those resources need our protection to keep them viable for fishing, farming, drinking, breathing, or just taking in the view.
Preserving Maine's Character - The charm, character, and mostly pristine quality of Maine's environment is part of our legacy, our reason for living here, and why tourists come to visit. An equally important part of that charm is our working waterfront, historic buildings, quaint harbors and town centers. It's a part of our identity that we need to preserve for current and future generations. The working waterfront means a way of life to some, and quality of place to others, but to all of us it is part of what it means to be Maine.